Partnerships

Technical Support for Designers​

Case Studies
Your integrated resource for freelance strategy services to elevate designs to meet industry best practices and exceed client expectations.
About Me

Skills + Expertise

Digital Strategies for Pixels with a Purpose​

Unlock the power of purposeful pixels with our strategic support services tailored to elevate your digital presence. From conceptualization to execution, we guide your digital journey, ensuring every pixel serves a strategic purpose aligned with your brand objectives. Create digital assets not only captivate but also drive meaningful engagement and deliver measurable results.

Brand Strategy

Resonate with audiences and stand out in the competitive landscape with an in-depth competitive analysis and focus keyword research to inform brand identity projects

SEO Services

Comprehensive search engine optimization services for website projects ensuring optimal visibility, traffic, and website engagement

Content Strategy

Enhance the visibility, engagement, and resonance of their creative work, driving brand awareness and fostering meaningful connections with target audiences

Wireframes

Let's clarify the layout and identify the content hierarchy to ensure that design files have a solid foundation that is aligned with measurable project goals

Audience Mapping

Map out target audiences and user experience touchpoints, ensuring alignment with project objectives and resonance with the intended audience

Tracking + Reporting

Visualize data and gain actionable insights through intuitive analytics dashboards to effortlessly extract insights and optimize performance

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Enhance Design Projects with Technical Precision

With a freelance strategist on board to provide technical support, graphic designers can focus on their creative work with confidence, knowing they have access to specialized knowledge and assistance precisely when they need it.
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SEO Solutions Designed for Discoverability

Designing for search engines gives creative work the visibility it deserves, increasing the likelihood of attracting potential clients and collaborators. With customized SEO assistance tailored to graphic designers, digital projects can stand out to organic traffic, amplifying your brand awareness and engaging with the right audience.
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I collaborate with graphic designers to optimize both organic and paid performance of campaign landing pages. By starting with strategic planning, we ensure that layout, copywriting, and link tracking adhere to best practices, resulting in measurable outcomes that drive success.
As a digital strategist specializing in website projects, I partner with graphic designers to seamlessly integrate strategic elements throughout the creative process. From crafting intuitive sitemaps and wireframes to developing compelling content strategies and overseeing project management, I ensure that every aspect of the website aligns with the client’s goals. Additionally, I provide detailed performance reporting, empowering designers with actionable insights to optimize their designs for maximum impact.
Enhance your e-commerce product pages with expert SEO services, which focus on optimizing title tags, meta descriptions, and image alt texts to improve search visibility and drive higher sales conversions. By implementing keyword-rich content and effective on-page SEO strategies, your products will attract more targeted traffic and boost overall online sales.
As a strategist collaborating with graphic designers, I specialize in curating topics and keywords for blog content to enhance organic performance, ensuring that your creative work reaches its intended audience with maximum impact and engagement.
Partnering closely with graphic designers, I excel in strategizing content pillars and keywords for social media campaigns, optimizing organic performance and ensuring that your visually compelling content resonates effectively with your target audience, driving meaningful engagement and brand visibility.

Strategy Milestones for Creative Success

Enhance your creative projects from ideation to execution by integrating expert strategic support throughout the process. By leveraging strategic insights and expertise when needed most, teams can navigate project milestones more effectively and achieve measurable outcomes.

KICK OFF
Research

Handoff
Strategy

Launch
Tracking

Data Services

Audit marketing channels and platforms to identify areas of success and key opportunities for performance improvement. With detailed insights and actionable recommendations, I provide a roadmap to optimize your marketing efforts and enhance ROI.

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Content Services

Let’s take a deep dive into your industry landscape and competitors' content tactics. We identify gaps and unearth opportunities to craft a tailored content strategy that positions your brand uniquely, captures audience attention, and drives engagement.

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Website Services

Integrate expert production support to streamline your website redesign project from inception to launch. With optimized resourcing and best practices seamlessly executed, we will bring your new vision to life and help achieve your business goals.

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Latest:

Work

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We made programs accessible for Hartford to enroll in early learning.

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We reimagined brand experiences for marketing clarity and scalability. ​

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We connected tech and services for forward-thinking healthcare.

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We made finding patient care easy and engaging.

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We streamlined pipelines for scalable user experiences.

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We combined social and news content to boost member subscriptions.​

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Kind

Words

New Park Creative

“Listening to Alyssa present SEO findings is fascinating. She did an incredible job during the call earlier today. Her research was ironclad, and I love watching her talk through it all because her passion shines through.”

Ilana Geremia

Digital Marketing Manager