Goodroot Website

We reimagined brand experiences for marketing clarity and scalability. ​
goodrootinc.com

Impact and Growth

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increase in new users
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increase in engagement
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  • Reducing Pharmacy Costs
  • Reengineering Health Benefits
  • Redefining Administrative Efficiency
  • Realigning Healthcare Incentives
  • Removing Cost Barriers

Kind

Words

Goodroot

“Not only does she respond, but she usually has like three different solutions that she has researched in detail, going above and beyond to kind of surprise and delight, and like go that extra mile just to show up in a big way.”

Ben Callaghan​​​​

Vice President of Launch

Competitive Analysis

We took a walk in the shoes of our target audience to craft a standout experience.

Project Management

Branding and website teams worked seamlessly to launch a redesign together.

Journey Mapping

Unique pipelines were created to resonate and converts specific audiences.

Quality Assurance

Multiple stakeholder rounds weighed in on the work from ideation to production.

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