Data Services

Data Driven Insights to Elevate Digital Presence

Skills + Expertise

Targeted marketing with data audits and insights

Data triangulation, the practice of reviewing information from multiple sources and perspectives, is invaluable for refining company strategies. This approach not only enhances the accuracy of our analyses but also provides a comprehensive understanding of complex business scenarios. Empowering executives to make informed, nuanced decisions, data triangulation ensures sustained success by navigating decisions with clarity and confidence.

Executive Reports

Review performance insights across multiple conversion pipelines, enabling data-driven decisions, and facilitating strategic company planning.

Team Reports

Automate insights in dashboards for strategy in real-time, ensuring agile responses to dynamic audience environments and trending conversations.

Campaign Reports

Easily measure the effectiveness of targeted marketing efforts with custom-tailored reporting that is precisely adjusted for campaign dates and tracked links.

Think Different, Think Freelance Data Support

Performance Audits

My digital strategy services are a catalyst for innovation, offering a collaborative approach that harmonizes with your team’s creative vision, propelling projects toward new heights of ingenuity and success.

Project Management

As the bridge between creative and technical teams, I play a pivotal role during project handoff, ensuring seamless collaboration and minimizing rework. I lead quality assurance measures to align objectives and ensure the original vision is carried through all stages of production.

Conversion Rate Optimization

As the lead strategist overseeing omnichannel tracking and reporting, I am instrumental in capturing comprehensive conversion insights. I track both marketing-qualified leads and sales-qualified leads, providing valuable user behavior data across the digital landscape.

Analytics Dashboards

Omnichannel reporting in a single dashboard

An omnichannel dashboard captures the evolving nature of the modern customer journey, spanning multiple touchpoints across various channels. By consolidating data across interactions, executives gain a holistic understanding of their lead generation pipeline, enabling them to adapt strategies effectively and capitalize on emerging opportunities.

Organic Traffic

Identify what is working and what is not for improved search engine rankings and strategic planning.

Paid Traffic

Real-time performance of paid advertising campaigns, to optimize ad spend and maximize ROI

Referral Sites

Expand your online presence by driving visitors from other websites, enhancing brand visibility, and increasing opportunities for engagement and conversions.

Email Pipelines

Segment and automate audience funnels for a more personalized lead nurturing experience

Social Communities

Connect the dots between social communities and marketing qualified leads for brand building tactics